A/B Testing / Campaign Optimization

Testing your email campaigns and finding which is the most effective is an important step in maximizing the effectiveness of your campaigns. We make that easy with our campaign optimization tool.

With the EmailGreen Campaign Optimizer you simply choose your audience, select up to 5 emails to test, and determine the test audience and test duration. Once you have set up the optimizer, the rest is done for you! After the test is completed, the Campaign Optimizer sends the highest performing email to the rest of your selected contact list. This is a great way to maximize the results of your campaign and find out a lot about what your contacts like in the meantime.

Benefits of the Campaign Optimizer:

• Easy to set up
• Test multiple email campaigns
• Automatically test
• Set it and forget it
• Always send the best performing campaign